At Home with San Francisco Designer Jay Jeffers
San Francisco designer Jay Jeffers knows a thing or two about beautiful objects. His retail showroom Jay Jeffers-The Store offers a collection of furniture and pieces discovered along his travels. When he agreed to create a vignette for the 2017 Fall Show, the theme that year was Flower Power and the vignettes focused on the Four Seasons. Jeffers’ boldly graphic, deep plum showcase beautifully conveyed the warmth of a cozy winter evening.
I recently chatted with Jay about the many cozy days and nights we are all spending at home during quarantine, and how that has impacted his life, and his appreciation of his own collection of beautiful objects. “One of my favorite pieces is by New York artist Forrest Williams. It has a mysterious haunting quality that I love” says Jeffers.
In designing a house, there are certain things that make it a home. For Jeffers, it is the personal effects that create memories, “whether it is art you have collected, or family photos, books, some kooky object that you bought when traveling in Africa—those things that invoke memories of a time and place. This is what created soul in a home.”
Jeffers is spending quarantine in the Napa home he shares with his husband Michael Purdy. “I have commandeered one of the guest bedrooms as my office. The closet holds my papers and files. There is a small desk, though I admit most of my computer and zoom meetings have taken place on the guest bed with my laptop.”
The best part of spending so much time at home? “Well, my dog, Olive is by my side, basically all day long, which is so nice. We have been cooking, setting the table every night with candles and linen napkins, and just generally slowed down a little bit.” He shares. His favorite room is the living room, “A fire in the fireplace, with the fire going is a good spot for me. I’m an early bird and always the first one up. It is so nice to sit by the fire and have my coffee and slowly wake up.”
When it comes to the San Francisco Fall Show, Jay has discovered many treasures over the years. His favorite find? “A pair of art deco club chairs that were made in India out of rosewood. Their new home are clients of mine that are of Indian descent so these chairs fit perfectly with our design and reminded them of home at the same time.” Jay has been a longtime supporter of the Show “it is so great to see the entire design community out and supporting an amazing cause that I have been involved with for years” he says. “But also for me it’s a chance to see beautiful things from galleries all over the world that I may not have visited. The internet, 1stdibs and all of the other sights are a wonderful tool for sourcing, but nothing compares to seeing the beauty and the condition of a piece in person.”
With no social engagements, travel or commute, Jeffers is appreciating the extra free time, and using it well. “I’m finding more time to deep dive into inspiration—Pinterest, Instagram, etc. There are some crazy talented people out there I am just discovering. In the evenings, I’m taking the dog for a walk or going on an easy bike ride.”
With all that is going on in the world, I think we all get a pass to break a rule or two. What is Jeffers? “Cocktails every night!” Cheers to that!
by Ariane Trimuschat, Director at Large/Europe